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Magento 2.4 is Here - Let’s Check Out What New Features it Brings

Magento has been around for more than a decade and has gained a subsequent amount of popularity when it comes to building a feature-rich eCommerce platform. Magento 2.4.0 is the latest version that Magento launched recently. Even in the time of the pandemic, the Magento community is determined enough to launch an upgrade of such a scale. In the following article, we’re going to explore what new upgrades Magento has introduced in its latest upgrade and what benefits they pose for the Magento2 Development community.

Magento 2.4


Magento 2.4 officially launched on July 28, 2020, and according to the latest reports, this latest version of Magento Commerce and Magento Open Source will allow merchants and Magento 2 development companies to scale their business in the current eCommerce landscape. With over 98 new features added, 60+ bug fixes, 50+ security improvements, this is one of the best upgrades Magento has ever released. Without wasting more time, let’s check out the key features introduced in this new upgrade:

Key Features of Magento 2.4.0

In-Store Pick Up

In-Store Pick-up feature addition in the latest update is a blessing for merchants as they now get to choose the nearest physical pickup center from where customers can get their product themselves. This new feature in the inventory management also allows consumers to check the location near them and its details like the address, the opening and closing time. Furthermore, the store managers are also able to use this feature to notify the consumers that their order is ready and available for pick up.

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Introducing this feature, Magento has allowed merchants to offer faster delivery options to their consumers as well as a safer delivery option amid this coronavirus outbreak situation.

2 Factor Authentication

A much-needed security update and improvement have given us the most awaited feature to secure our website and its data. 2-Factor Authentication adds a layer of security on the previously available login security. It’ll be activated by default after the new update. After levying this, merchants now have to add a code that’ll be automatically sent to their registered details like email id or mobile number, that they need to enter after performing the login rituals. This feature will secure the merchant’s website more and their consumer’s data as well from unwanted threats from hackers.

Enhanced B2B Compatibility

New functionalities like seller-assisted shopping, improved performance and efficiency, and order approval workflows have enhanced the B2B compatibility of Magento Commerce.


The new seller-assisted shopping functionality allows sellers to enhance their user engagement platform by delivering exceptional customer service and resolving issues at the merchant’s end only.

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Performance of B2B functions are also tweaked by the Magento community as now re-placing a bulk order becomes 50% faster and the one-click add to cart option offers a 30% faster checkout to the consumers.

New Media Gallery Integration

Magento 2.4 has been integrated with a whole new gallery management system that allows merchants to manage their media files 30% faster than before. The new media gallery is equipped with Adobe Stock that offers a set of stock images. Searching and filtering the images will be much easier with the new integration. It also allows you to manage the images used throughout your website and lets you know how many times and where an image is used.

Headless CMS

Magento has been trying to continue its support to create Magento commerce as well as Magento Open-Source a headless CMS. Magento community launches the new PWA studio for both Open-source Magento and Magento Commerce. The UIO Components of the Venia theme can be used with Adobe experience manager allowing storefronts to offer a personalized customer experience. Furthermore, the GraphQL API integration allows merchants to create a custom experience on different digital touchpoints.

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Wrapping Up

That’s all, some major takeaway points from the Magento 2.4 release. Magento 2.4.0 is ready to enhance your website with powerful new integrations and with the help of Magento 2 Development Company, you can achieve new heights and scale your business. It is advised to all merchants to upgrade their old Magento interface to the new Magento 2.4 in order to avail of the benefits and gain a competitive edge over your competitors.

Author Bio

Hello readers, I’m Mayank Sharma and I’m a professional Magento developer. I’ve been a developer for more than 2.5 years and have worked on several Magento-based projects. Being an avid technology reader and specifically Magento developers, I got interested in writing blogs about my learnings and stories of my experiences on Magento CMS.

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