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How on-demand businesses can grow quickly by launching a multi-services app like Gojek?

Instant fulfillment of needs has led to the emergence of on-demand apps in industries like food delivery, transport, home services, entertainment, and e-commerce. It upgrades the existing business model of firms by establishing a virtual marketplace offering different products and services at specific rates. On-demand app development will be worth a whopping $335 billion in 2025. They will become more flexible with the presence of B2B, B2C, and C2C models. 

on-demand businesses

Gojek is one of the leading pioneers in On-demand apps as customers can do a multitude of tasks on the platform like ordering food, making digital payments, booking taxis, and getting products delivered to their homes. 


What are the different advantages of creating an On-demand app like Gojek?


  • Live tracking - A high level of transparency is ensured as customers can track their orders on a real-time basis and the admin of the platform can monitor the movement of the service providers regularly. This is immensely helpful for apps catering to food delivery, taxi-booking, and logistics. Vehicles these days are geo-tagged to know their exact geographical location. 


  • Efficient data management - Businesses handle a large volume of data about users and their service providers. Hence, they cannot afford to invest in cumbersome paperwork. It is best to store all this data in a secure multi-device compatible cloud platform. Quick access to data helps on-demand apps to make better decisions for the business leading to the achievement of the desired results successfully. 


  • Digitizes all tasks - By promoting automation, human intervention is minimized reducing the chances of errors to a great extent. This ensures a faster turnaround time and a better user experience. Physical documents can be replaced with easily shareable digital receipts. 


  • Low starting investment - The costs of running an on-demand app is quite less when compared to a large-scale business venture. If the business operates digitally, there is no need to set up the physical infrastructure. If the operational scope is small at the start, maintenance expenses will also be minimum. Scalability can be done depending on the expansion plans based on the initial response of customers to the various services offered by the on-demand app. Examples like Uber and Airbnb show the growth potential of on-demand solutions as they do not own a single taxi or a hotel respectively. 


With a feature-packed, affordable, and ready-made Gojek clone, it is easy for entrepreneurs to expand their on-demand services business. Make sure to launch the app in Android and iOS apps for customers, delivery executives, and drivers. It also includes initial set-up, technical support, bug-fixing, and the issue of software upgrades. 


The different sectors where on-demand app development will make a big mark


Entertainment


  • From watching movies in theatres, Covid-19 has accelerated the adoption of Over the Top (OTT). 
  • Live streaming can be done by users on their devices at any time according to their convenience. 
  • Some big players include Netflix, Amazon Prime Video, Hotstar, and Spotify. 
  • Many content creators are directly releasing their films and TV shows on these platforms since there is no censorship and access is rendered to a global audience easily. 


Financial services


  • People tired of cumbersome processes in banks have found it better to use peer-to-peer lending apps that disburse instant credit. 
  • These P2P platforms are free from intermediaries and are also highly affordable. 
  • Customers are also easily raising funds by implementing well-organized crowdfunding campaigns on platforms like Kickstarter and FundRazr for various purposes. 


Energy


  • With excessive dependence on fossil fuels, the focus has shifted now to sustainable sources of energy to safeguard the environment. 
  • More automobile companies are concentrating on producing electric vehicles as customers are highly burdened by the skyrocketing costs of petrol and diesel. 
  • More wind energy, hydro-electric, and solar energy projects are expected to be set up by businesses in the future. 
  • Instead of maintaining a centralized power plant that operates at a large capacity, countries are experimenting with virtual power plants (VPPs) instead. 
  • A control center will monitor the functioning of several small power plants to ensure complete decentralization in the production of energy and better load management. 


Home-Sharing


  • Covid-19 cast a body blow on the travel industry as lockdowns and restrictions imposed by governments halted both domestic and international tourism. 
  • But now, borders are opening up slowly, and home-sharing platforms like Airbnb and Oyo Rooms are witnessing a surge in bookings.
  • Another popular player in this segment is HomeExchange.com where users can rent their homes to others for an annual subscription fee of $150.
  • This trend has also hit the business world where startups are demanding co-working spaces with common service areas.


Transport 


  • As per research, buying a car and maintaining it costs more than using taxi-booking apps like Uber and Ola. 
  • On-demand transport solutions are being increasingly demanded in the market as people find frustration while commuting from one place to another due to heavy traffic. 
  • Fuel-saving is also ensured through methods like carpooling. Uber has also introduced UberPool for users to save plenty of money while taking short rides with multiple pick-up and drop-off points.
  • People are also making an additional income by renting out their idle parking space to car and bike owners. 
  • To ensure that pedestrians are not troubled by vehicular movement, authorities are coming out with innovative measures like the implementation of smart parking management systems. 


The key factors that will influence the growth of on-demand app development in the future


  • Regulatory guidelines will play a major role to recognize the growing trend of the sharing economy. Since traditional players are disrupted by the influx of on-demand apps, authorities need to encourage innovation and ensure sustainable growth. Courts are also passing laws where gig economy service providers are no longer viewed as independent contractors but as full-time employees. 
  • Fair competition is needed to avoid on-demand apps from exploiting users and their delivery personnel. There have been many instances when they have abused their dominance of the market forcing governments to put a full stop to all these illegal activities. 


As seen above, businesses have to go for a mix of physical and digital to survive in this cut-throat competition. On-demand app development is the latest trend in the market and it is better to create high-quality products and establish profitable partnerships. Hence, take the first step towards developing the Gojek clone to join the bandwagon of growth-oriented on-demand apps.


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